Why 70% of profits to this charity?

Big Brothers Big Sisters Saved My Life

That's why I'm donating 70% of my profits to two BBBS agencies: Big Brothers Big Sisters of the Bay Area and Jewish Big Brothers Big Sisters of Los Angeles

 Karl and I at the Big Brothers Big Sisters "Big Event" in 2006 when I was CEO there.

Almost 60 years ago, when I was 11, I was "matched" with my Big Brother Karl Sussman I can't say enough about our relationship other than it continues to enrich my life to this day. I am a part of his family and he is a part of mine.  For a kid of the 50's and 60's without a father, instead of feeling the lack of male role models in my life, I grew up with a feeling of abundance, and a gateway into the world of men. Having Karl in my life meant me growing up to contribute to society.


When I became an adult, and a successful entrepreneur, I had the opportunity to become the CEO of Big Brothers Big Sisters of the San Fransisco Bay Area. That gave me the chance to have an impact on young people like myself. 


When I thought of doing this promotion and donating such a huge percentage of my profit to a charity, there was no question where it would go. No other organization that has had a bigger impact on my life, and continues to make such a huge difference in peoples' lives.

Find out more here:

Big Brothers Big Sisters of the Bay Area
Jewish Big Brothers Big Sisters of Los Angeles

My Big Brother Karl Sussman and me. A lifelong connection. Older, but still handsome!

Change Two Lives

  • Empower Youth

  • Strengthen Community

  • Everyone benefits

  • Lifelong impact

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